Game Changing Media (GCM) have teamed up with The Scottish Football Partnership Trust (SFPT) in a move that will see both organisations work together to nurture grassroots football in Scotland.
As the charitable arm of The Scottish Football Partnership, SFPT is committed to promoting grassroots football and encouraging people of all ages and backgrounds to get involved. This is achieved through direct funding and support for clubs and charitable organisations to make football accessible for all.
GCM will work to further build SFPT’s brand profile through focused social media strategies and content campaigns, with the ultimate aim of connecting more people to grassroots football organisations across Scotland.
In addition, GCM will be working hand-in-hand with Altair Ltd to develop and deliver fundraising drives and events. These will be vital as SPFT looks to offer much-needed support to grassroots football in Scotland and will also give the Trust the opportunity to connect and build relationships with new corporate partners.
SFPT CEO Sandy Hodge said: “We’re very excited to have teamed up with Game Changing Media. Scottish grassroots football needs all the support it can get, and our new partnership with Game Changing Media will prove crucial as we look to accelerate its growth and make it more accessible to people of all ages, genders and social backgrounds.”
Game Changing Media Managing Director Sharon McFarlane said: “Supporting the next generation of athletes is something we’re passionate about here at Game Changing Media, and our relationship with The Scottish Football Partnership will offer us the perfect opportunity to do so. We’re looking forward to working together to bolster the Trust’s brand presence across digital channels and nurture the grassroots game in Scotland.”
