Committed to commercial growth as we head into a new season of sport, Game Changing Media is upping the ante when it comes to getting as many people within the world of sport talking about marketing, fan engagement and sponsorship activation as possible. With a firm belief that sport can change lives for the better, this boutique agency intends to spread their message far and wide on an international scale.
In just 8 months, Game Changing Media has an impressive roster of clients across sports clubs, title sponsors, and governing bodies – and are making their mark in the sporting arena, however it’s a small agency with big ambition. To make the impact they want to take their agency to new heights, they have decided they need a dedicated resource to make that happen.
Their former Corporate Partnerships Manager Jamie Mitchell will now be acting as Commercial Director pushing boundaries and forming key partnerships for the business to get Game Changing Media to the next stage of its journey. Managing Director, Sharon McFarlane states:
“We have huge ambitions for Game Changing Media, and want to be the go-to agency for anything in relation to sports marketing, not just in Scotland, but worldwide. As an ex-pro athlete with extensive experience in nurturing business relationships, Jamie will be key in us achieving those targets and really propelling us to where we want to be. We are excited for what’s to come and delighted he has decided he wants to be an integral part of that journey.”
Jamie Mitchell, Commercial Director of Game Changing Media states:
“Having initially joined late last year, it has given me immense pride and satisfaction to see how we have grown. I very much look forward to continuing to help drive this momentum and further digitalise and commercialise sports clubs and sponsors. The commercial landscape in sports has evolved and we are in a prime position to support clubs in attracting major sponsorships through our extensive global partnerships. Through these relationships, there is tremendous potential for clubs to secure new sponsors and significantly boost their revenue. With our expertise in sponsorship activation and marketing, we are well-equipped to support both clubs and sponsors creating strong meaningful partnerships to maximise revenues for all parties.
I would like to place on record my sincere thanks to our Managing Directors Sharon McFarlane and Steve Lee for the support and confidence they have shown in me.”
